OpenAI Expands into South Korea with Seoul Office Launch

OpenAI is set to open its Seoul office in September, strategically positioning itself in South Korea's burgeoning AI market. The MOVE comes ahead of the country's new AI Framework Act, which will impose strict regulations on high-impact AI systems starting in 2026. South Korea's AI sector, valued at $1.19 billion, is projected to grow to $5.05 billion by 2034, offering significant opportunities for OpenAI.

Corporate giants like Samsung, SK Telecom, Hyundai, and Kia are already driving AI adoption, creating a fertile ground for OpenAI's enterprise solutions. South Korea ranks second only to the U.S. in paid ChatGPT subscriptions, underscoring the market's potential. A press conference on September 10 will formally announce the office opening and introduce the head of OpenAI Korea, a role currently under recruitment.